Juicebox

Juicebox — the AI recruiting platform behind PeopleGPT, with access to 800M+ candidate profiles — brought MetaShot on to accelerate growth through both paid and organic channels. We managed their Meta and Google Ads programs at $500K+ monthly spend, building and testing high-volume creative against tightly segmented recruiter and HR audiences. But the most technically ambitious piece of the engagement was the programmatic SEO engine we designed and built from scratch — a system that automatically generated hundreds of search-optimized landing pages targeting long-tail recruiting queries at scale.

The SEO engine gave Juicebox a compounding organic acquisition channel that worked alongside paid, reducing dependency on ad spend over time while maintaining aggressive growth targets. The combination of high-budget paid media and a self-sustaining SEO machine created a growth model that scaled efficiently as Juicebox raised its $80M Series B.